Saturday, November 20, 2010

Call of Duty: The Art of War

With another successful release in the Call of Duty franchise Activision proves that war is good for the economy!



With 5.6 M copies sold in the first 24 in the US, Black Ops actually outsold COD: MW2 by over 9M units!

That's $313,600,000.00 USD in 24 hours! It took a little over 2 months for Modern Warfare 2 to break 1 billion dollars in sales globally, Black Ops is well on the way to reaching that lofty record.

With numbers like these it proves that war is profitable...at least digitally these days, and Activision knows how to sell it! I thought it would be interesting to see the progression of the franchise from the original CoD launch trailer to the most recent Black Ops launch trailer. I find it fascinating how the early titles trailers have a more noble and honorable demeanor and the newer titles starting with Modern Warfare emphasize the extreme frenetic nature of warfare.

The CoD franchise is only 7 years old, and is showing no signs of slowing down, with each new title Activision proves that the gaming industry is rapidly overshadowing Hollywood.

I hope Activision can rebuild Infinity Ward in time for the Nov 2011 release of CoD:MW3 or the rumored CoD: Future Warfare...Marines in spaaaaaace (stay frosty people)!